IT’S a high-street staple and now Topshop is set to grow in the North East. The fashion chain is moving to a new, larger shop in Eldon Square, Newcastle, and will be the first in the UK to take inspiration from the firm’s US flagship store in New York, which opened to acclaim last year.
Spread over two floors and taking up 15,102sq ft, the store will house a larger selection of Topshop’s mainline, maternity, moto denim collections, and hand-picked concessions.
Their higher-end label Topshop Boutique, will also be available and a shoe lounge and style advisors will be on hand.
Some of the interior will mirror the New York store’s design aesthetic. Men shouldn’t feel left out as Topman will be on the third floor.
To celebrate the opening tomorrow Topshop street teams will be in the city centre armed with goody bags containing gift cards worth anything from £5 to £500.
Tomorrow and Wednesday, Elle magazine contributor Jackie Dixon will be asking shoppers to show off their outfits.
Newcastle’s café Chalk&paper will be offering complementary iced frappes and cookies, and the first 100 shoppers to spend £50 or more in store will get a free exclusive Freedom for Topshop neck-lace.
Throughout February shoppers will also be given the chance to enter a “win the window” competition. Here’s a sneak peek of the fantastic designs from Topshop’s new spring/summer collection.
Page 2 - Win £250 to spend at Topshop >>
Win £250 to spend at Topshop
FOR YOUR CHANCE TO WIN THIS COMPETITION, simply text JLWIN8 followed by a space, then your correct answer, name, house number and postcode to 84080 or call the competition line on 0901 229 2352.
QUESTION: Which supermodel designs a range of clothes for Topshop?
Calls cost 25p from a BT landline, other networks may vary. Text entry costs 25p plus your standard network charge. Lines close at midnight tonight.
The first correct entry drawn at random on Tuesday, February 16, 2010 will receive the prize as offered. Winners will be contacted directly within 48 hours of the draw and details will be updated monthly at www.journallive.co.uk/winners. Competition open to residents within the circulation area of The Journal. A full postcode list and footprint of the circulation area can be found at www.journallive.co.uk/legal or available from Freepost NEA1676, Promotions, Groat Market, Newcastle, NE1 1BR. Standard Trinity Mirror plc rules apply, available at www.journallive.co.uk/legal and the Editor’s decision is final.