New Northumberlandia app gives the chance to view sculpture from new angle

New app will allow visitors to view Northumberlandia from above while their feet are firmly on the ground

The Northumberlandia earth sculpture near Cramlington
The Northumberlandia earth sculpture near Cramlington

Her outline is famous worldwide and now visitors can enjoy Northumberlandia from a completely different angle.

Thanks to a new mobile phone app, the Lady of the North can now be viewed from above even when your feet are firmly planted on the ground.

The app will allow visitors to the site just outside Cramlington in Northumberland to stand at various points of the world-renowned sculpture while viewing that same spot from above.

Along with the aerial films, the new app will also allow users to access lots of information about the site, including its history, the wildlife on the site, the musings of landscape architect Charles Jenks, and even a quiz.

Euan Hall, chief executive of The Land Trust, which operates the site, said: “When people visit the site they often comment that they would like to see an aerial view the lady, and now they can.

“The app is a fantastic way for visitors to get even more from their Northumberlandia visit, as they can learn about the site while they walk round.”

He added: “We are enhancing the visitor experience at Northumberlandia as much as possible.

“Last week we opened the new visitor centre and café and this week, we are launching our new app. Hopefully, there will be many more exciting things to come.”

The app also has a local business directory, introducing users to other attractions and destinations in the county, fulfilling its role as the gateway to Northumberland .

The dedicated Northumberlandia app is available to those who have Apple products, including iPhones, and can be accessed by searching nlandia in the Apple App Store.

It was created by national land management charity The Land Trust, thanks to funding from the Banks Community Fund and Defra’s RDPE Rural Economy Grant.

The Land Trust is exploring an android version of the app and updates will be available on the Northumberlandia website.

Northumberlandia, a landform sculpture of a reclining lady, is made of 1.5 million tonnes of rock, clay and soil, is 100ft high, a quarter of a mile long and set in a 46-acre community park with free public access.

The sculpture cost £3m to construct, which was privately funded by The Banks Group and Blagdon Estate and is now under the stewardship of open space management charity The Land Trust and managed of their behalf by Northumberland Wildlife Trust and Azure Charitable Enterprises.


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