CREATIVE Kyle Clarke came up with a unique way to land his dream job – he advertised himself on the internet. Instead of wading through hundreds of application forms like the rest of the country’s new graduates, Kyle decided to get the companies to come to him.
He set up his own website, employkyle.com, to advertise himself to employers across the globe.
And now, after securing 15 different job offers, the business management graduate from Newcastle University has landed his dream role in New York.
Kyle, 23, said: “I decided I needed to come up with something that really made me stand out and so the idea to auction myself online grew.
“Unlike a lot of graduates, I admitted that I wasn’t 100% sure what career I would like to move into, but by creating the website and generating interest from potential employers I hoped to find the perfect role for me.” The site, which set out information about Kyle’s CV, personality and ideas quickly snowballed with over 4,000 visitors from 80 countries.
And by the time Kyle reached the end of the project, he had 15 different job offers on the table ranging from multi-national corporations to individual entrepreneurs.
Kyle, originally from Dorset, has now taken up a role as digital marketing manager for the Knowledge Labs, a not-just-for-profit product development group based in London and New York.
“The final decision was much harder than I thought it would be,” said Kyle.
The first task Kyle has been given is to lead an original marketing campaign, starting with “thinkpal”, the company’s new iPhone app.
Tristan Alltimes, alumni relations manager of Newcastle University Business School, said: “We are incredibly impressed by Kyle’s innovative approach to tackling the job market.
“It isn’t an easy time for graduates looking for employment but it just goes to show that with the right mindset, enthusiasm and entrepreneurialism, graduates can make a big impression on the business world.”
Nadia Tarazi, from the Knowledge Labs, said: “A friend shared the employkyle.com website and I was immediately taken by Kyle’s proactive approach to job hunting.”
Kyle was one of three Newcastle University Business School students to represent the UK in the final of the 2010 L’Oreal International Brand Manager competition in June this year.
Competing against 43 other countries, Kyle and his fellow business school students pitched their ideas in Paris for their marketing campaign and communication strategy for a proposed new product after beating 11 UK finalists to represent the country.