OLYMPIC star Steve Cram last night urged fellow runners to help make a Northumberland marathon a global success.
The gold medal winner was in the county yesterday to launch the 2011 Salomon Kielder Marathon, which this year promises to be bigger than ever.
After last year’s inaugural event was a huge sell out success the marathon is back with new sponsors Salomon, which will help organisers grow the event, making spaces available for 3,000 runners.
Although more than 500 of those have already been snapped up.
Steve Cram, who is one of the world’s most successful middle distance athletes of all time, and ran the marathon last year, said: “We are never going to be able to have 10,000 people running round Kielder but we want it to be an event people want to come to from outside the region and abroad.
“We want everyone involved, even if they are not a serious runner.”
New sponsors Salomon, the mountain sports company, works alongside some of the world’s top trail running athletes to create what they boast to be the most technical range of trail running shoes, apparel and gear.
And Northumbrian Water is once again hosting the event which will be jointly organised by Extra Mile Events and Roberts and Partners. Dave Roberts, who heads up Roberts and Partners, was a co-founder of the Great North Run.
The Kielder Marathon takes place around northern Europe’s largest man-made lake, and is billed as ‘Britain’s most beautiful marathon’.
This year’s event takes place on Sunday, October 9.