Tyneside entrepreneur changes the skyline of Newcastle

Laura Perry's new firm The Christmas Decorators fitted more than 12,000 LED lights in the Monument Mall, changing the face of the city skyline

Laura Perry, director of The Christmas Decorators, has changed the skyline of Newcastle thanks to an ambitious project
Laura Perry, director of The Christmas Decorators, has changed the skyline of Newcastle thanks to an ambitious project

The director of a Tyneside-based decoration specialist has changed the skyline of Newcastle thanks to an ambitious project.

Entrepreneur Laura Perry, who launched the Newcastle office of international brand The Christmas Decorators in September last year, bagged a contract which had previously seen competitors unable to fulfil the brief.

The contract, worth more than £11,000, saw Miss Perry light up the dome of Monument Mall which is now home to newly opened bar and restaurant The Botanist.

Over 12,000 LED lights were strategically placed in and around the 500sqm dome structure to create the star-filled night sky effect, which took weeks of preparation and three nights to install.

The firm, based in Jesmond, covers one of the largest geographical areas of all of its offices in the UK providing lighting and decorations to both commercial and residential properties between the borders of Scotland and North Yorkshire all year round.

Miss Perry said: “We are absolutely delighted that this challenging project has received such great feedback and transforms the night skyline of Newcastle from how we have always known it.

“This project has to be one of the most challenging both physically and logistically that we have undertaken but we’re very happy with the outcome.

“Being the only specialist decorator in the area to offer lighting and decorations for any property means we can create both interior and exterior designs which are bespoke to each person’s budget or theme.”

Enquiries doubled every month in the last few months of last year, putting the newly-formed office on course to employ a permanent team of people and to grow the North East division sooner than expected.

Miss Perry continued: “With more and more exciting projects like the dome coming around we need to expand the team earlier than we thought.

“It’s a very exciting time for us to really show what we can do, focusing on exceeding clients’ expectations and making the impossible a reality, we are keen to attract like-minded ambitious and creative people.”

Andrew Shiel-Redfern, manager at The Botanist said: “We had a vision to light up the dome and when several contractors said it wouldn’t be possible or too dangerous to install and maintain, we were looking for a solution.

“Laura came along and said yes and, however she did it, she pulled out all of the stops, turning it around within a very tight timescale.

“The Monument Mall is a fabulous building and hopefully now its permanently-lit dome will become an iconic vision for the city.”

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