County Durham training firm backs Journal Pay Fair campaign

Training company boss says a cultural shift is needed so businesses recognise the importance of ethical behaviour

The New Results Training directors, from left: Mike Lever, Nicola Tynemouth and Nevil Tynemouth
The New Results Training directors, from left: Mike Lever, Nicola Tynemouth and Nevil Tynemouth

A County Durham-based training company that has attained a national reputation for its services has backed The Journal’s Pay Fair campaign after seeing firsthand the problems created by late payments.

New Results Training, based in Houghton le Spring, was set up in 2010 and has since built up a wide range of clients in the North East, the wider UK and even globally, offering training in the likes of sales, management development and business strategy.

One of the firm’s three directors, Mike Lever, holds the title of British Sales Trainer of the Year, while another, Nevil Tynemouth, recently published a book on achieving sales success through the social media platform, LinkedIn.

Such credentials, however, do little to prevent the business being hit when others’ payment practices are not what they should be.

“On one occasion, we didn’t pay ourselves as a business when we were waiting for somebody - we would always pay our suppliers first,” said co-director Nicola Tynemouth.

Indeed, in its short life to date, New Results Training has dealt with everyone from ultra-prompt payers to the outright non-responsive.

While local authorities might get a bad reputation, Mrs Tynemouth said, her experience of both Newcastle and Gateshead councils had been a wholly positive one, with the worst offenders being found in the private rather than public sector.

“One particular client took 75 days to pay what they should have paid in 30 days,” she said.

“And the interesting thing was that when we would call, we’d be told things like accounts were only handled after 2pm. They never responded to email.

“Others tell us they never received the invoice. You can understand that, from a business point of view, it can be a difficult conversion to have, but if everyone was honest and upfront, wouldn’t that be better?”

Mrs Tynemouth added that the situation was harder for service providers as they “can’t take anything back” if problems occur.

With regards to the tackling the issue, she said, a cultural shift was the most important element, with businesses taking note of the importance of ethics in general.

“I’ve always gone along to the North East Institute of Business Ethics (NIBE) events as ethics are a key issue for us,” Mrs Tynemouth said.

“We’ll only deal with clients that we’re comfortable with and who we are satisfied will behave in an ethical way. Sales can get a bad reputation, but our passion is for raising the standard.”

Through the Pay Fair campaign, The Journal is encouraging North East companies of all sizes to take a responsible and ethical approach to paying firms within their supply chain.

We are asking them to sign NIBE’s Business Ethics Pledge - something New Results Training has already done - thereby agreeing to join with others to discuss the value of business ethics and to work with each other to transform their working environments for the better.

“If you treat you customers and your suppliers well, word gets around,” Mrs Tynemouth added. “The North East has a small business community.”

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