Six-month drive raises cash for Percy Hedley Foundation

The participants in the Percy Hedley Foundation’s Challenge 500 have reached the end of their six-month fundraising period

Julie Calvert of the Percy Hedley Foundation and Nickie Gott of Shes Gott It! and NECC
Julie Calvert of the Percy Hedley Foundation and Nickie Gott of Shes Gott It! and NECC

The participants in the Percy Hedley Foundation’s Challenge 500 have reached the end of their six-month fundraising period.

The overall winner of Challenge 500 2014 is Isos Housing. Together the teams raised almost £17,000 for the Foundation which will go towards the Splash Appeal to raise money for a new hydrotherapy pool.

Representatives from this year’s teams heard the winner announced at a business breakfast sponsored by Marriott Hotels.

They were also introduced to the 2015 ambassador for Challenge 500, Paul Callaghan CBE, Chairman of the Leighton Group. He will take over the mantle from Nickie Gott, MD of She’s Gott It! and Chair of the North East Chamber of Commerce Women’s Advisory Board.

Julie Calvert, head of marketing and income generation at Percy Hedley, said: “This is the second year of Challenge 500 and we’re delighted with the results.

“With Paul’s involvement as ambassador for next year we’ve proved this initiative has longevity.

“The beauty of Challenge 500 is that businesses have six months to fundraise, meaning activities can fit around day to day work.

“You can go for the ‘traditional’ fundraising routes like sponsored runs or bag packs, introduce something more innovative like raffling a holiday or stick in a corporate comfort zone with a golf day.

“It’s a hugely beneficial team-building opportunity for large and small organisations.

“Obviously it contributes towards CSR targets, but we’ve found over the two years of the challenge that teams really buy into our charity and it becomes more than a corporate exercise.” Paul Callaghan said: “I’ve been a supporter of Percy Hedley Foundation for many years and it’s great to get involved with a fundraising project that is designed with the pressures of business in mind.

“Running it over a six-month period and being so flexible with the fundraising routes allowed means that any business can easily build this.

“The business benefits of involvement in Challenge 500 are massive but of course the real winners are the disabled children and adults that Percy Hedley supports.”

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