Teesside car retailers Sherwoods have invested £1m in a makeover of three dealerships.
The family-run firm, which recently posted turnover of £61m, has refurbished its showrooms and service centres at Darlington, Stockton and Northallerton.
The work is part of a wider overhaul of the Vauxhall brand, to which Sherwoods is a franchisee.
A country-wide revamp is intended to create more contemporary showrooms which include flat screen televisions and customer lounges.
Funding from The Royal Bank of Scotland supported the refurbishment, which was timetabled to coincide with the new 15-plate registration launched this month.
Alasdair MacConachie said: “We are really excited about the refurbishment work and have been very impressed with the finished results.
“Our new-look showrooms and service centres are a fantastic improvement which I hope our customers will love just as much as the cars and the service they receive from us.”
RBS director of motor retail David Mitchell said: “Our team specialises in funding for the motor trade and I am exceptionally pleased that we have been able to support Sherwoods with their refurbishment plans.
“Sherwoods is an excellent organisation that is well established in the area and it is great to be able to work alongside such a reputable family business.”
With a workforce of around 200 staff, Sherwoods is the largest privately owned Vauxhall dealer in the North of England.
Last year the chain’s Stockton branch was chosen by Vauxhall owners General Motors as the UK pilot for its ADAM small car range.
Investment of £75,000, along with undisclosed funding from General Motors, was used to create a special showroom which allowed customers to use their smart phones and iPads to interact with the vehicle before actually taking it for a test drive.