Phoenix Taxis powers ahead after investment

A North East taxi firm is powering ahead after investing in a “greener” fleet which has helped it slash running costs by £100,000 a year

Phoenix Taxis, managing director, Alex Hurst
Phoenix Taxis, managing director, Alex Hurst

A North East taxi firm is powering ahead after investing in a “greener” fleet which has helped it slash running costs by £100,000 a year.

Northumberland-based private hire firm Phoenix Taxis has invested £50,000 in vehicle charge point technology and £100,000 in electric vehicles, as well as £150,000 in hybrid vehicles.

The family-run firm, which was established in 1990, has bought three Nissan leafs boosting its electric taxi fleet from four to seven. It has also invested in another 12 staff at its base in Blyth.

Managing director, Alex Hurst, said as a result of going green, turnover has risen by £400,000 this year.

He said: “We have always been driven by a passion to reduce our carbon footprint and have done this through the years by investing in new technology and exploring alternative fuel resources to petrol or diesel. We purchased our first electric car last year and it has been such a success we are aiming to have at least 15 by summer next year.”

The firm has a 155-strong fleet made up of liquid petroleum gas converted vehicles and hybrids, as well as electric cars.

Hurst added: “We have reduced our running costs by £100,000 a year and because they are zero-emissions, the vehicles also help us to fulfil our environmental ambitions.

“Our prediction for this year is to break the £3m turnover mark for the first time and we’re well on our way to smashing that barrier. Our recent quarterly figures show that by the end of October we should be closer to the £3.5m mark than the £3m mark.”

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