More than 800 contact centre jobs will be up for grabs at a recruitment event that allows jobseekers to demonstrate their potential to more than 10 employers in one day.
Shine Sunderland, which takes place on February 12 at the Stadium of Light, will see pre-assessed candidates taking part in a range of assessments to show off their abilities, with the potential for a job at the end.
The event, which also includes a traditional job fair, is being organised by recruitment and training specialist CCP, with support from Sunderland City Council.
Those who wish to take part must register by January 30.
CCP chief executive, Shona Harper, said: “At a traditional recruitment fair, people come in and wander around but this is a much more efficient way for employers to recruit and for candidates to find jobs.
“It turns the traditional process on its head.”
The Sunderland event will be the second in a planned series of Shine showcases.
The first, held in Newcastle in October, welcomed 11 employers in the customer services and call centre sectors.
Almost 270 candidates took part, with more than 200 finding a new job.
Among the companies taking part on February 12 are Barclays, More Than, 2Touch, Tesco Bank (North Tyneside) and BT/Manpower
Ms Harper added: “If candidates were to apply individually to each of those employers it would take a long time.
“Similarly, it would take a very long time for those employers to assess that many people through the normal recruitment process.
“This is a very efficient method, and the feedback from candidates has been superb; some people received four or five expressions of interest.”
The contact centre industry is one of Sunderland’s biggest sectors, employing around 14,000 people.
Contact centres generate over £200m a year for the city’s economy and have continued to thrive despite the ups and downs of the economic cycle.
Numbers for the Shine Talent Showcase are limited to 300.
Sunderland City Council leader, Cllr Paul Watson, said: “I’m delighted that the City Council is partnering with CCP to run this fantastic event.
“Sunderland is known for the strength of its candidates in the contact centre and customer services sectors, and Shine gives jobseekers a real opportunity to find a suitable role much more efficiently than if they used the traditional channels.
“The city remains one of the world’s leading locations for contact centre companies, and the robust performance of Sunderland-based companies relies on having a talented, adaptable workforce.
“We’re looking forward to seeing the extra jobs Shine Sunderland will create for Sunderland’s economy.”
To arrange pre-assessment and coaching for the event, contact CCP on 0191 587 2682 or visit www.ccpro.co.uk/shine