A North East digital marketing company is planning to triple its head count by the end of the year after moving to the Jupiter Centre at Sunderland’s North East Business and Innovation Centre (BIC).
Established in 2012, Takeaways Online, has moved from a 400 sq ft office space to 1200 sq ft facility, and director Kevin Jager now plans to take staff numbers from five to 15.
After identifying a gap in the market the company has developed a full online ordering solution to takeaways and restaurants all over the UK, which differs fundamentally from the model used by other companies.
In its first year, the firm reported turnover of £66,000 and it now has plans to grow further.
Jager said: “We speak to a lot of restaurant and takeaway owners and the one true message that comes across over and over again is that they are fed up with paying a bulk of their profits directly to these online services.
“Currently, the suppliers are making more profit than the client and that just isn’t right.
“By utilising our system and marketing help we can increase our customer’s profits by up to 80%. It was clear they were looking for an alternative and we are it.”
Takeaways Online claims to be the only company of its kind in the UK that delivers modern marketing technology to clients through software such as personalised SMS marketing. as well as consistent relationship management and a social media presence.
“We originally took a three person office at the BIC because of the support that is on hand as well as the fantastic facilities on offer,” Jager added.
“It’s great to be in a position to create more jobs from a stunning location.”
The BIC, located on the banks of the River Wear, offers a range of support services for businesses, the 14 acre site including flexible office and industrial space to let, in addition to meeting and conference facilities. Its advisers help hundreds of businesses to start up each year.
Takeaways Online also recently landed a large investment from Rivers Capital.
Jill Smith, facilities manager at the BIC, said: “It is always satisfying to see businesses at the BIC grow and expand and Takeaways Online are really delivering in this area. The technologies they use are not what one would usually associate with the food industry and it is wonderful to see this innovative business go from strength to strength.”