specialist retailer Floors-2-Go, which has at least two outlets in the North East, has gone into administration for the third time.
The national company, which stocks the largest range of natural flooring and laminate products in the UK, is being represented by the Worcestershire-based administrators, MB Insolvency.
It is understood attempts will be made to rescue it as a going concern.
On failing this, alternatives will be considered in the interests of creditors generally.
Floors-2-Go previously fell into administration in 2008, when it was owned by private equity firm Alchemy Partners. The original founders of the chain, the Hodges family, then bought it back in 2009.
Two years later, however, the firm fell into administration for a second time, leading to nearly 200 job losses with the closure of 53 shops, including three in the North East.
Around 35 shops, including existing branches in Blaydon and Stockton - as well as one at the Metrocentre, Gateshead - were then bought by specially formed acquisition vehicle Nixon & Hope, saving 162 jobs.
The West Midlands-based firm sells a wide array of laminate and wooden flooring, carpets, underlay, beading, door bars, rugs and door mats.
Adminstrator Mark Hunt is to conduct a review of the company’s operations and prepare proposals, which creditors will vote on.
Hunt refused to comment on the administration and Floors-2-Go could not be contacted.